The Law Firm Marketing Minute
The best podcast for law firm owners looking to grow their firms.
We specialize in any topics surrounding content marketing, but we also have expertise to share in other areas that could impact your firm.
If you get any value out of today's episode, we simply ask that you share it with a friend!
Thanks for listening!
Episodes
1014 episodes
Your Google Reviews Are More Important Now Than Ever!
In this episode, Danny Decker and Mike break down how AI tools like ChatGPT are now pulling reputation signals straight from the internet — including your Google reviews. That means the quality, quantity, and accuracy of your Google Business Pr...
•
Episode 1074
•
1:34
This Type of Content Will Continue to Win and Win and Win
In this episode, Danny Decker and Mike breakdown why micro-content and hyper-specific answers are outperforming long guides, eBooks, and generic “ultimate resources.” They explain how today’s clients are overwhelmed with information — and why t...
•
Episode 1073
•
3:19
What Does Real Law Firm Marketing Success Actually Look Like?
In this episode, Danny Decker breaks down what real marketing success actually means for solo and small law firms — and it’s far more than just generating more leads. Danny explains why the true measure of marketing is the creat...
•
Episode 1072
•
2:48
Are You Missing This Simple Marketing Opportunity?
In this episode, Danny Decker reveals the most overlooked — yet incredibly powerful — marketing opportunity solo and small law firms are missing: nurturing the relationships they already have. Instead of constantly chasing new leads, Dan...
•
Episode 1071
•
2:59
Are Digital Marketing and Referral Marketing Contradictory?
In this episode, Danny Decker breaks down a common misconception inside the legal world: the belief that referral marketing and digital marketing are somehow competing strategies. Using real examples and data, Danny explains why these tw...
•
Episode 1070
•
3:14
What Magic Bullet Makes All of Your Marketing Work
In this episode, Danny Decker breaks down one of the biggest misconceptions solo and small firm owners have about marketing: the belief that there’s a single, magical tactic that will instantly transform your results. Danny explains why ...
•
Episode 1068
•
2:05
Are You Ready for the 2026 Shift in How Clients Search for Lawyers?
In this episode, Danny Decker breaks down a massive shift heading straight for solo and small law firms in 2026: consumers are turning away from traditional Google searches and increasingly relying on ChatGPT and other AI search platf...
•
Episode 1069
•
2:33
This Digital Ad Campaign Gets the Phone to Ring!
📣 If your firm is ready to grow fast, this is the episode you’ve been waiting for. Danny and Mike break down “Call Me Now” campaigns—paid ads specifically designed to make the phone ring today. From Google to Facebook, learn what platforms work...
•
Episode 1067
•
1:12
How to Attract Your Dream Clients! It's Simple!
✨ Most lawyers spend years chasing the wrong clients — but what if one simple exercise could show you exactly who you should be working with? In this episode, Mike and Danny share a quick, repeatable method for identifying your dream clients an...
•
Episode 1066
•
1:42
How to Build Winning Teams
💡 Most law firm owners think their vision is clear—until they realize their team isn’t bought in. In this powerful conversation, Steph Tuss breaks down the real reason most visions fall flat and how to turn them into something your tea...
•
Episode 1065
•
2:29
How Does ChatGPT Recommend Law Firms?
📣 Lawyers: If your content isn't clear, consistent, and client-focused — AI platforms won’t send you leads. In this episode, Danny and Dylan break down exactly what Google, ChatGPT, and Gemini are looking for when recommending law firm...
•
Episode 1064
•
2:14
One of the Best Places to Get Constructive Feedback
💡 Your best clients can be more than just satisfied customers — they can be your secret weapon for creating ads that actually resonate. In this episode, Danny and Mike share how tapping into your favorite clients’ opinions can fine-tune your ma...
•
Episode 1063
•
1:40
Are We Annoying Our Audiences With Our Emails?
📧 Many law firm owners worry about “bothering” their list with too many emails. But in this episode, Danny Decker explains why the real danger isn’t over-emailing — it’s not emailing enough. Discover how often you should be reaching out, why on...
•
Episode 1062
•
2:07
Is Your Law Firm Marketing the WRONG Way?
📱 Are your law firm’s digital ads working as hard as they should? In this episode, Danny Decker breaks down how small changes in your ad strategy can make a big difference in attracting the right clients online. Whether you’re running ads alrea...
•
Episode 1061
•
1:50
I Only Have $500. How Can I Market My Law Firm?
If your marketing budget is limited to $500 a month, digital ads aren’t the answer — relationships are. In this solo episode, Danny Decker explains why early-stage law firms should skip paid marketing altogether and instead focus on co...
•
Episode 1060
•
1:25
How the Right Words Create Stronger Client Connections
🗣️ Words carry weight — especially in your law firm’s marketing. In this episode, John and Mike explore how subtle shifts in language can completely change the way potential clients perceive your message. Learn why choosing words ...
•
Episode 1059
•
1:21
The Hardest Marketing Pill to Swallow
💊 Most law firms think losing a lead, a follower, or a subscriber means their marketing isn’t working — but in this episode, Mike and Eddie reveal why that’s actually a good sign. Learn how your funnel should repel the wr...
•
Episode 1058
•
1:35
What Digital Ads Platform Works Best For Small Law Firms?
🎯 Every law firm knows they should be running ads—but which platform is the smartest choice? In this episode, Danny Decker breaks down the pros and cons of running campaigns on Google, Meta (Facebook & Instagram), and LinkedIn. Fro...
•
Episode 1057
•
3:18
Small Law Firms NEED To Be Up to Date on AI
How AI is Revolutionizing the Legal Industry with John Newton of Ontro.aiIn this eye-opening episode, we sit down with John Newton, Head of Technology at Ontro.ai, to explore how artificial intelligence is transforming the legal prof...
•
Episode 1056
•
1:42
How Relevant is SEO for Law Firms Today?
🎯 Does SEO still work for law firms in 2025? In this episode, Danny Decker tackles the tough question that’s on every law firm owner’s mind. With AI tools like ChatGPT starting to change how potential clients search, the marketing landscape loo...
•
Episode 1055
•
2:32
How Long Until My Legal Marketing Produces Cases?
🎯 How long does it really take for your law firm’s marketing to start producing actual cases? In this episode, Danny Decker breaks down the different timelines depending on the type of marketing you’re running. From digital ads that ca...
•
Episode 1054
•
1:34
What Your Conversions Are Trying to Tell You
Ever wonder why your ads get clicks but your phone isn’t ringing? In this episode, Mike and Eddie dig into what your conversion rates are actually saying about your marketing. From landing pages that “catfish” visitors to the dangers of ...
•
Episode 1053
•
2:29
How to Craft Calls to Action That Actually Work
In this episode, Danny, Mike, and Eddie break down what really makes a call to action effective—and it’s not just the words on the button. They explain why the real persuasive work happens before someone ever clicks “Contact U...
•
Episode 1052
•
1:48
What “Future You” Wishes You’d Do Today
In this Best Of episode, Mike, John, and Sofia unpack the mindset shift that can completely change how you approach procrastination. They explore how redefining control and thinking about your “future self” can help you take action tod...
•
Episode 1051
•
1:44
What This Lawyer Did to Stand Out—and It Changed Everything
In this “Best Of” episode, Mike sits down with attorney Joel Ankney to talk about how one strategic decision completely transformed his reputation and opened unexpected doors. From invitations to speak at top business schools to being in...
•
Episode 1050
•
2:03