We are Entering the Big Leagues! Are You Ready?

⚡️The era of AI agents is here, and they’re reshaping how content is created, distributed, and consumed. In this high-energy episode, Mike breaks down what this means for small law firms—and why sitting on the sidelines is no longer an option. From the surge of AI-generated content to the need for law firms to level up their marketing playbooks, this episode delivers the wake-up call and roadmap you didn’t know you needed.

📌 Key Takeaways:

• AI agents are going to drastically increase the volume of content online.
• Law firms must evolve their strategies to compete on this new playing field.
• Smart content systems like newsletters will become even more essential.

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Chapters

• 0:00 AI Agents Changing Content Production
• 0:50 Competition in the Content Landscape
• 1:20 Newsletters in the AI Era

Transcript

Speaker 0: 0:00

Another thing that that's going to change very drastically is just the amount of content that people are going to be able to put out right, like we're going to see it with AI agents, ai automation. I know I'm talking about AI a lot. We just talked about AI, but I'm sorry, I'm talking about AI very specifically this episode, more specific than last episode, but with AI agents, we're going to see a lot more content, because AI agents for those of you that don't know is basically like AI working like around the clock and doing things, like doing a lot of things for you that you would have to spend time doing and it just does them for you. It's not fully available to the public just yet. There are some, some programs that for people who want to like learn how to do it um, I'm also learning myself, kind of how to configure it and how to how to you know. At least, I want to be in the know, I want to know how this stuff works right and and so there's, it's definitely out there and it's probably going to be prominent, more prominent, at least in the next a year and a half and the thing is is that it's going to allow these brands to put out a lot more content out into into the sphere of the internet, and because then you're going to have a lot more competition, right?

Speaker 0: 1:17

And so in order to compete, you're going to need to be on the same playing field. I mean it's. It's mean, it's like you're a college ball player, right, you're playing football in college, don't get me wrong. A lot of them, you know, get into the NFL and right away they're studs. But you know there's a lot of them that don't translate well because it's a different game, right. So you kind of have to picture it that way, where it's like, you know, if you're stuck in college, how are you supposed to adapt to the new league, to the big leagues, right? So that's another thing. Another thing is that, with all this content, you're going to be able to fill out a proper newsletter every single month. Your newsletter is going to be very prominent because you're going to have plenty of content to choose from to put into it. So that's the big thing is looking out for the AI there and how that plays a part. You