The Law Firm Marketing Minute

Are LSAs Better Than Google Ads for Law Firms?

• Spotlight Marketing + Branding • Episode 1017

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💸 Not sure whether Local Services Ads (LSAs) or Google Ads will give your law firm the best ROI? In this episode, Danny Decker breaks down the key differences between the two—and why the answer isn't as black and white as you might think. Learn how to compare lead quality, cost per acquisition, and which platform is right for your market and practice area.

📌 Key Takeaways:

  • The one major billing difference between LSAs and Google Ads.
  • Why lead quality matters more than just lead cost.
  • How to test and compare ad performance like a smart marketer.

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