
The Law Firm Marketing Minute
The best podcast for law firm owners looking to grow their firms.
We specialize in any topics surrounding content marketing, but we also have expertise to share in other areas that could impact your firm.
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The Law Firm Marketing Minute
Hire Someone Smarter Than You. Thank Me Later.
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🚀 Are you still hiring based on who you can afford—not who can actually move the needle? In this powerful conversation, Brett Trembly shares the hiring mindset shift that helped him scale faster, make more money, and get his time back. From mentors to money fears, he breaks down why the smartest decision you can make is to not be the smartest person on your team.
📌 Key Takeaways:
- Why “cheap hires” often cost way more in the long run.
- How experienced employees can unlock serious growth without training drag.
- The mindset shift that helps lawyers scale faster—with fewer mistakes.
👉 Visit Brett here
📆 Schedule Your Strategy Session
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It's one of the best things I ever did, and it wasn't something that I came up with on my own. I was doing a budget at a workshop and I was putting 80,000 and my mentor at the time was like why so little? And I'm like hoping he didn't, hoping he didn't like dig in and start, you know, interrogating me, but he did. And he's like why would you hire someone that doesn't know what they're doing? You're actually paying someone 80 to 100 grand to then teach them for two years and that's going to take more of your time. Like why, why would you do that? I don't have a good answer for that. So he's like stand up in front of the whole room and promise that you'll hire someone with more experience than you, and I did. And the difference was probably like 20 grand, right, which is like what? Two grand per month oh my God, is that one of the smartest decisions you can ever make?
Speaker 1:And there's people out there that are tired of trying to run their own business or that don't want to be in a big law firm anymore. Like you can find people with experience. It's not impossible. The default is let me get the cheapest person possible, because that's what I can afford. I get it because, like, that's what I felt and how I operated and I think to a certain extent we all still do that in our business somewhere. And it's not it's not like you. The answer is no. Go find the most expensive person, because maybe that person holding themselves out to be an expert really isn't and they aren't worth the money. So there's a balance there.
Speaker 1:But the idea that you're going to take time off your plate because when you hire someone that's like only billing or only doing legal work, then you start to bring in a lot more. It's like hiring someone to just make pizzas all day long. You're going to have so much more inventory to sell. You're not going to be behind. You just need someone to throw that pizza in the oven and boom, and you're selling it and you're handing it out and all that. You need that person, right.
Speaker 1:What you're doing with your time is bringing in more cases and networking so that you continue to feed that person and they work in harmony very well and it's almost like, oh my God, how am I making so much more money now? But it just happens that way and it's actually very logical. We just let the emotional side sort of get in the way of following the process. Thanks for listening to today's preview from this week's episode. If you had any thoughts on it, please leave us a review. We would greatly appreciate it. Don't forget if you love your lawyer friends, let them know about the Law Firm Marketing Minute. We'll see you tomorrow.